Universal Ads Blog

Product Updates, Insights, Case Studies and More

Featured Articles

Check out what is new and noteworthy.
Announcement
June 12, 2025

Universal Ads and Mercury Offer Start-Ups $1000 in TV Advertising Credits

These brands will be able to tap into the value of TV advertising as they look to scale their business’ while driving performance & results.
AI
June 12, 2025

AI, Attribution & Attention: The Retail Streaming Trends Powering Q2

In order to successfully navigate today’s dynamic environment, retail marketers need access to transformative tools and insights.
Announcement
June 13, 2025

Looking to Grow Your Business? Apply for the Universal Ads Incrementality Fund

A fund dedicated to helping Shopify Plus and other scaling direct-to-consumer merchants uncover the true impact of TV advertising.
Marketing
June 12, 2025

Introducing Storefronts: A New Way to Buy Advertising Across the Biggest Names in TV

With Storefronts, brands can now buy directly from top-tier publishers like NBCUniversal and Tubi via your Universal Ads account.
Performance
June 13, 2025

TV Advertising Just Got a Digital Makeover—Here’s Why Universal Ads Is Built for Performance Marketers to Drive Results

For years, TV advertising has felt out of step with how modern marketers operate.