Launch your political campaign in 3 simple steps

Create Your Account

You will be asked to provide:

Legal entity name
Mailing address
Website
EIN or FEC
Committee information when applicable

Step 2

Build Your Campaign

Choose your goal, audience, and spend using a familiar self-serve workflow. All creatives go through a mandatory review.

Step 3

Launch And Measure

Activate your campaign with one click. Monitor results and understand what's driving performance in real time.

Line graph showing amount spent with a purple curve and a highlighted dollar sign marker.

For more information on political & advocacy ads on Universal Ads, check out our Business Help Center and Advertising Guidelines.

Why Universal Ads?

No markups

All of your ad budget goes towards media, meaning more opportunities to get in front of your target audience without having to spend more.

100% self-serve

Launch your TV ad in minutes and reach your target audience across premium environments with our easy-to-use self-serve ads manager.

No creative needed

You don't need a production crew or a massive budget. We can help you build TV ads quickly and efficiently.

TV advertising that drives real results.

Hear what businesses like yours
have to say about UA.

"The biggest mistake TV has made is acting like it’s still 1995. SMBs want in, and they deserve to be in. The same way social democratized advertising, TV needs to drop the barriers and let brands of all sizes play at scale."

Smiling man with short dark hair wearing a black collared shirt against a black background.

Gary Vaynerchuk

CEO, VaynerMedia

"With Comcast’s Universal Ads, we’re finally able to level the playing field for local businesses that want to advertise in high value markets, alongside national brands without the national price tag. We have customers telling us they’ve never been busier, because people are calling after seeing their ad on TV.”

Man with beard and mustache wearing a dark blazer and black shirt, smiling against gray background.

Darryl Margaux

Co-Founder, SearchKings

“Our partnership with Universal Ads gives brands a simple, transparent way to measure the real lift CTV is driving. It’s making CTV feel much more like a performance channel.”

Smiling man with glasses, short black hair, wearing a brown jacket and black shirt.

Frank Yang

CEO, WorkMagic

“Measuring the impact of our TV ad spend has always been way harder than social. Universal Ads is changing that — making TV advertising not just easy to run but also showing us exactly how it’s driving incremental sales, which is a huge win for us.”

Smiling man with short brown hair wearing a black zip-up jacket against a dark background.

Grant Cohen

CMO, Victory Snacks

“Our partnership with Universal Ads helps advertisers bring big creative ideas to life on CTV in a fraction of the time, without sacrificing the creative quality or control that defines their brand.”

Smiling man with short dark hair and light beard wearing a blue collared shirt in front of a brick wall.

Alex Persky-Stern

CEO, Waymark

"The biggest mistake TV has made is acting like it’s still 1995. SMBs want in, and they deserve to be in. The same way social democratized advertising, TV needs to drop the barriers and let brands of all sizes play at scale."

Gary Vaynerchuk

CEO, VaynerMedia

"With Comcast’s Universal Ads, we’re finally able to level the playing field for local businesses that want to advertise in high value markets, alongside national brands without the national price tag. We have customers telling us they’ve never been busier, because people are calling after seeing their ad on TV.”

Darryl Margaux

Co-Founder, SearchKings

“Our partnership with Universal Ads gives brands a simple, transparent way to measure the real lift CTV is driving. It’s making CTV feel much more like a performance channel.”

Frank Yang

CEO, WorkMagic

“Our partnership with Universal Ads helps advertisers bring big creative ideas to life on CTV in a fraction of the time, without sacrificing the creative quality or control that defines their brand.”

Alex Persky-Stern

CEO, Waymark

"The biggest mistake TV has made is acting like it’s still 1995. SMBs want in, and they deserve to be in. The same way social democratized advertising, TV needs to drop the barriers and let brands of all sizes play at scale."

Gary Vaynerchuk

CEO, VaynerMedia

"With Comcast’s Universal Ads, we’re finally able to level the playing field for local businesses that want to advertise in high value markets, alongside national brands without the national price tag. We have customers telling us they’ve never been busier, because people are calling after seeing their ad on TV.”

Darryl Margaux

Co-Founder, SearchKings

“Measuring the impact of our TV ad spend has always been way harder than social. Universal Ads is changing that — making TV advertising not just easy to run but also showing us exactly how it’s driving incremental sales, which is a huge win for us.”

Grant Cohen

CMO, Victory Snacks

“Our partnership with Universal Ads gives brands a simple, transparent way to measure the real lift CTV is driving. It’s making CTV feel much more like a performance channel.”

Frank Yang

CEO, WorkMagic

“Our partnership with Universal Ads helps advertisers bring big creative ideas to life on CTV in a fraction of the time, without sacrificing the creative quality or control that defines their brand.”

Alex Persky-Stern

CEO, Waymark

Reach Voter Audiences with Premium TV Ads

Advertise across the biggest names in TV

$4.02 billion

Reach the voter audiences that
matter to your campaign

Launch your political campaign in 3 simple steps

Create Your Account

Build Your Campaign

Launch And Measure

TV advertising that drives real results.

"The biggest mistake TV has made is acting like it’s still 1995. SMBs want in, and they deserve to be in. The same way social democratized advertising, TV needs to drop the barriers and let brands of all sizes play at scale."

“Our partnership with Universal Ads gives brands a simple, transparent way to measure the real lift CTV is driving. It’s making CTV feel much more like a performance channel.”

“Measuring the impact of our TV ad spend has always been way harder than social. Universal Ads is changing that — making TV advertising not just easy to run but also showing us exactly how it’s driving incremental sales, which is a huge win for us.”

“Our partnership with Universal Ads helps advertisers bring big creative ideas to life on CTV in a fraction of the time, without sacrificing the creative quality or control that defines their brand.”

"The biggest mistake TV has made is acting like it’s still 1995. SMBs want in, and they deserve to be in. The same way social democratized advertising, TV needs to drop the barriers and let brands of all sizes play at scale."

“Our partnership with Universal Ads gives brands a simple, transparent way to measure the real lift CTV is driving. It’s making CTV feel much more like a performance channel.”

“Our partnership with Universal Ads helps advertisers bring big creative ideas to life on CTV in a fraction of the time, without sacrificing the creative quality or control that defines their brand.”

"The biggest mistake TV has made is acting like it’s still 1995. SMBs want in, and they deserve to be in. The same way social democratized advertising, TV needs to drop the barriers and let brands of all sizes play at scale."

“Measuring the impact of our TV ad spend has always been way harder than social. Universal Ads is changing that — making TV advertising not just easy to run but also showing us exactly how it’s driving incremental sales, which is a huge win for us.”

“Our partnership with Universal Ads gives brands a simple, transparent way to measure the real lift CTV is driving. It’s making CTV feel much more like a performance channel.”

“Our partnership with Universal Ads helps advertisers bring big creative ideas to life on CTV in a fraction of the time, without sacrificing the creative quality or control that defines their brand.”

What are you waiting for?

Reach Voter Audiences with Premium TV Ads

Advertise across the biggest names in TV

$4.02 billion

Reach the voter audiences thatmatter to your campaign

Launch your political campaign in 3 simple steps

Create Your Account

Build Your Campaign

Launch And Measure

TV advertising that drives real results.

"The biggest mistake TV has made is acting like it’s still 1995. SMBs want in, and they deserve to be in. The same way social democratized advertising, TV needs to drop the barriers and let brands of all sizes play at scale."

“Our partnership with Universal Ads gives brands a simple, transparent way to measure the real lift CTV is driving. It’s making CTV feel much more like a performance channel.”

“Measuring the impact of our TV ad spend has always been way harder than social. Universal Ads is changing that — making TV advertising not just easy to run but also showing us exactly how it’s driving incremental sales, which is a huge win for us.”

“Our partnership with Universal Ads helps advertisers bring big creative ideas to life on CTV in a fraction of the time, without sacrificing the creative quality or control that defines their brand.”

"The biggest mistake TV has made is acting like it’s still 1995. SMBs want in, and they deserve to be in. The same way social democratized advertising, TV needs to drop the barriers and let brands of all sizes play at scale."

“Our partnership with Universal Ads gives brands a simple, transparent way to measure the real lift CTV is driving. It’s making CTV feel much more like a performance channel.”

“Our partnership with Universal Ads helps advertisers bring big creative ideas to life on CTV in a fraction of the time, without sacrificing the creative quality or control that defines their brand.”

"The biggest mistake TV has made is acting like it’s still 1995. SMBs want in, and they deserve to be in. The same way social democratized advertising, TV needs to drop the barriers and let brands of all sizes play at scale."

“Measuring the impact of our TV ad spend has always been way harder than social. Universal Ads is changing that — making TV advertising not just easy to run but also showing us exactly how it’s driving incremental sales, which is a huge win for us.”

“Our partnership with Universal Ads gives brands a simple, transparent way to measure the real lift CTV is driving. It’s making CTV feel much more like a performance channel.”

“Our partnership with Universal Ads helps advertisers bring big creative ideas to life on CTV in a fraction of the time, without sacrificing the creative quality or control that defines their brand.”

What are you waiting for?

Reach the voter audiences that
matter to your campaign