Why TV

The Power of TV Advertising with Universal Ads.
100% Self-Serve.

Massive Reach & Scale

Advertise directly with the industry’s leading publishersand reach up to 90% of U.S. households – all from our easy-to-use self-serve TVads platform

Premium & Brand Safe

With Universal Ads, your campaigns run only on licensed, premium TV content – never next to UGC or brand-unsafe videos

Reach the Right Audience

Drive real results by reaching the right audience at the right time. Target by demographic, interests, viewership behaviors and retarget to connect with audiences most likely to convert.

Real Performance you can Measure

Unlike traditional TV, CTV delivers non-skippable, high-impact storytelling paired with real-time performance tracking. Track real-time reach, delivery, and conversions with the Universal Ads Pixel and optimize instantly.

View Our Current Partners

TV advertising that drives real results.

Hear what businesses like yours have to say about UA.

"The biggest mistake TV has made is acting like it’s still 1995. SMBs want in, and they deserve to be in. The same way social democratized advertising, TV needs to drop the barriers and let brands of all sizes play at scale."

Gary Vaynerchuk

CEO, VaynerMedia

"With Comcast’s Universal Ads, we’re finally able to level the playing field for local businesses that want to advertise in high value markets, alongside national brands without the national price tag. We have customers telling us they’ve never been busier, because people are calling after seeing their ad on TV.”

Darryl Margaux

Co-Founder, SearchKings

“Our partnership with Universal Ads gives brands a simple, transparent way to measure the real lift CTV is driving. It’s making CTV feel much more like a performance channel.”

Frank Yang

CEO, WorkMagic

“Measuring the impact of our TV ad spend has always been way harder than social. Universal Ads is changing that — making TV advertising not just easy to run but also showing us exactly how it’s driving incremental sales, which is a huge win for us.”

Grant Cohen

CMO, Victory Snacks

“Our partnership with Universal Ads helps advertisers bring big creative ideas to life on CTV in a fraction of the time, without sacrificing the creative quality or control that defines their brand.”

Alex Persky-Stern

CEO, Waymark

"The biggest mistake TV has made is acting like it’s still 1995. SMBs want in, and they deserve to be in. The same way social democratized advertising, TV needs to drop the barriers and let brands of all sizes play at scale."

Gary Vaynerchuk

CEO, VaynerMedia

"With Comcast’s Universal Ads, we’re finally able to level the playing field for local businesses that want to advertise in high value markets, alongside national brands without the national price tag. We have customers telling us they’ve never been busier, because people are calling after seeing their ad on TV.”

Darryl Margaux

Co-Founder, SearchKings

“Our partnership with Universal Ads gives brands a simple, transparent way to measure the real lift CTV is driving. It’s making CTV feel much more like a performance channel.”

Frank Yang

CEO, WorkMagic

“Our partnership with Universal Ads helps advertisers bring big creative ideas to life on CTV in a fraction of the time, without sacrificing the creative quality or control that defines their brand.”

Alex Persky-Stern

CEO, Waymark

"The biggest mistake TV has made is acting like it’s still 1995. SMBs want in, and they deserve to be in. The same way social democratized advertising, TV needs to drop the barriers and let brands of all sizes play at scale."

Gary Vaynerchuk

CEO, VaynerMedia

"With Comcast’s Universal Ads, we’re finally able to level the playing field for local businesses that want to advertise in high value markets, alongside national brands without the national price tag. We have customers telling us they’ve never been busier, because people are calling after seeing their ad on TV.”

Darryl Margaux

Co-Founder, SearchKings

“Measuring the impact of our TV ad spend has always been way harder than social. Universal Ads is changing that — making TV advertising not just easy to run but also showing us exactly how it’s driving incremental sales, which is a huge win for us.”

Grant Cohen

CMO, Victory Snacks

“Our partnership with Universal Ads gives brands a simple, transparent way to measure the real lift CTV is driving. It’s making CTV feel much more like a performance channel.”

Frank Yang

CEO, WorkMagic

“Our partnership with Universal Ads helps advertisers bring big creative ideas to life on CTV in a fraction of the time, without sacrificing the creative quality or control that defines their brand.”

Alex Persky-Stern

CEO, Waymark

How it Works

The get started in 3simple steps section on our current site.

Step 1

Create Your Account

Create your account in minutes with no upfront commitments. Start advertising as soon as you’re ready. No contracts, no intermediaries, just direct access to premium TV inventory

Step 2

Build Your Campaign

Choose your goal, audience, and spend using a familiar, self-serve workflow. No creative? No problem. Our creative gen tool turns your existing content into TV ads.

Step 3

Launch And Measure

Activate your campaign with one click. Monitor results and understand what’s driving performance in real-time. See clear reporting from awareness to conversions.

Your customers are watching TV,
reach them with Universal Ads.

Advertise across the biggest names on TV

Big screen.  
Local audiences.  
Real results.

The Power of TV Advertising with Universal Ads.
100% Self-Serve.

Massive Reach & Scale

Premium & Brand Safe

Reach the Right Audience

Real Performance you can Measure

TV advertising that drives real results.

"The biggest mistake TV has made is acting like it’s still 1995. SMBs want in, and they deserve to be in. The same way social democratized advertising, TV needs to drop the barriers and let brands of all sizes play at scale."

“Our partnership with Universal Ads gives brands a simple, transparent way to measure the real lift CTV is driving. It’s making CTV feel much more like a performance channel.”

“Measuring the impact of our TV ad spend has always been way harder than social. Universal Ads is changing that — making TV advertising not just easy to run but also showing us exactly how it’s driving incremental sales, which is a huge win for us.”

“Our partnership with Universal Ads helps advertisers bring big creative ideas to life on CTV in a fraction of the time, without sacrificing the creative quality or control that defines their brand.”

"The biggest mistake TV has made is acting like it’s still 1995. SMBs want in, and they deserve to be in. The same way social democratized advertising, TV needs to drop the barriers and let brands of all sizes play at scale."

“Our partnership with Universal Ads gives brands a simple, transparent way to measure the real lift CTV is driving. It’s making CTV feel much more like a performance channel.”

“Our partnership with Universal Ads helps advertisers bring big creative ideas to life on CTV in a fraction of the time, without sacrificing the creative quality or control that defines their brand.”

"The biggest mistake TV has made is acting like it’s still 1995. SMBs want in, and they deserve to be in. The same way social democratized advertising, TV needs to drop the barriers and let brands of all sizes play at scale."

“Measuring the impact of our TV ad spend has always been way harder than social. Universal Ads is changing that — making TV advertising not just easy to run but also showing us exactly how it’s driving incremental sales, which is a huge win for us.”

“Our partnership with Universal Ads gives brands a simple, transparent way to measure the real lift CTV is driving. It’s making CTV feel much more like a performance channel.”

“Our partnership with Universal Ads helps advertisers bring big creative ideas to life on CTV in a fraction of the time, without sacrificing the creative quality or control that defines their brand.”

How it Works

Create Your Account

Build Your Campaign

Launch And Measure

What are you waiting for?

Your customers are watching TV,reach them with Universal Ads.

Advertise across the biggest names on TV

Big screen. Local audiences. Real results.

The Power of TV Advertising with Universal Ads.100% Self-Serve.

Massive Reach & Scale

Premium & Brand Safe

Reach the Right Audience

Real Performance you can Measure

TV advertising that drives real results.

"The biggest mistake TV has made is acting like it’s still 1995. SMBs want in, and they deserve to be in. The same way social democratized advertising, TV needs to drop the barriers and let brands of all sizes play at scale."

“Our partnership with Universal Ads gives brands a simple, transparent way to measure the real lift CTV is driving. It’s making CTV feel much more like a performance channel.”

“Measuring the impact of our TV ad spend has always been way harder than social. Universal Ads is changing that — making TV advertising not just easy to run but also showing us exactly how it’s driving incremental sales, which is a huge win for us.”

“Our partnership with Universal Ads helps advertisers bring big creative ideas to life on CTV in a fraction of the time, without sacrificing the creative quality or control that defines their brand.”

"The biggest mistake TV has made is acting like it’s still 1995. SMBs want in, and they deserve to be in. The same way social democratized advertising, TV needs to drop the barriers and let brands of all sizes play at scale."

“Our partnership with Universal Ads gives brands a simple, transparent way to measure the real lift CTV is driving. It’s making CTV feel much more like a performance channel.”

“Our partnership with Universal Ads helps advertisers bring big creative ideas to life on CTV in a fraction of the time, without sacrificing the creative quality or control that defines their brand.”

"The biggest mistake TV has made is acting like it’s still 1995. SMBs want in, and they deserve to be in. The same way social democratized advertising, TV needs to drop the barriers and let brands of all sizes play at scale."

“Measuring the impact of our TV ad spend has always been way harder than social. Universal Ads is changing that — making TV advertising not just easy to run but also showing us exactly how it’s driving incremental sales, which is a huge win for us.”

“Our partnership with Universal Ads gives brands a simple, transparent way to measure the real lift CTV is driving. It’s making CTV feel much more like a performance channel.”

“Our partnership with Universal Ads helps advertisers bring big creative ideas to life on CTV in a fraction of the time, without sacrificing the creative quality or control that defines their brand.”

How it Works

Create Your Account

Build Your Campaign

Launch And Measure

What are you waiting for?

Your customers are watching TV,
reach them with Universal Ads.

Big screen.  
Local audiences.  
Real results.

The Power of TV Advertising with Universal Ads.
100% Self-Serve.